It’s the classic real estate dilemma: You’re ready for your next move, but do you buy your new home first, or sell your current one? In a market like London, Ontario, the answer isn’t always straightforward. It depends on timing, financing, and how much certainty you need throughout the process.
At Certainli, we work with homeowners navigating this exact question every week. Here’s what to consider in 2025—plus a few creative options you might not have thought of.
Selling First: Pros and Cons
Pros:
– You know exactly how much you can spend on your next home
– You’re in a stronger position when negotiating your next purchase
– You won’t be juggling two mortgages or carrying unexpected costs
Cons:
– You might feel rushed to buy, especially if you’re facing a closing deadline
– You may need temporary housing or a short-term rental
– If your ideal next home isn’t available, you could feel stuck
Best for: Downsizers, anyone moving to a less competitive area, or those who want more financial clarity before jumping in.
Buying First: Pros and Cons
Pros:
– You secure your dream home without the pressure of a tight timeline
– No need to move twice
– You have control over when (and how) to sell your current property
Cons:
– You may need bridge financing to carry both properties
– Risk of holding two mortgages if your current home takes longer to sell
– Greater financial exposure, especially if interest rates shift
Best for: Families upsizing in a competitive market, or sellers with strong financial backing and borrowing power.
What Makes the London Real Estate Market Unique Right Now
In London, Ontario, we’re seeing a mix of conditions in mid-2025. Inventory has ticked up slightly, especially in suburban pockets like Hyde Park and Summerside, while buyer interest remains strong in Old North, Wortley Village, and Byron.
For move-up buyers, that means you may have more flexibility to find your next home but selling at top value still requires strategy. The timing can be tight if your current home takes longer to sell than expected.
That’s why understanding both ends of the transaction is crucial in this market.
A Third Option: Selling on Your Terms with Certainli
Not ready to go fully public with your sale just yet? At Certainli, we offer three flexible ways to sell your home—including private sales, quiet listings, and tailored strategies based on your timeline.
This means you can start exploring buyers before you commit. It gives you more control, more breathing room, and less stress.
Final Thoughts
There’s no one-size-fits-all answer to “should I buy or sell first”—especially in a dynamic market like London’s. But the good news? You don’t have to figure it out alone.
Let’s map out your options together. Whether you’re upsizing, downsizing, or just testing the waters, our team can help you choose a plan that fits your life—and your timeline.
📞 Ready to get clarity on your next move?
Reach out to Certainli for a no-pressure consultation today
